Complete SEO Training

The core value of Search Engine Optimization is in research and knowledge. Any web developer can implement an optimization strategy, but developing the strategy and getting creative with its application takes a lot of knowledge about how search engines work, their goal, and what they are looking for on your site. Because every site is different, there is no unified SEO strategy that will work for everyone. Instead, an analyst must be able understand the scope of the site and apply a customized optimization strategy that will maximize the site's exposure and provide better search engine rankings.

Our goal with providing the various professional SEO campaigns is to provide the most benefit to the client. For some clients, the most value can be achieved through actually training their employees to be SEO analysts themselves. This provides recurring value as the client now has employees knowledgeable on ethicla search engine optimization topics and can adapt this training to fit their ever-changing online marketing needs.

Unlike many other professional SEO companies, we have no interest in keeping our knowledge a secret. We do not provide specific portions of our methodology while keeping some from you. We believe that to fully understand ethical search engine optimization as a whole, you must have all the tools and knowledge available. TreeHouse SEO training includes all facets of search engine optimization and is updated regularly to keep up with the constantly changing search engine algorithms to ensure better search engine rankings.

Be A Know-It-All

Our professional SEO training program is specifically designed to take training to the next level. Our seminars are available via phone/Web conference as well as in-person at your offices. This program includes a custom white paper analysis, all of our SEO training material, a 1 or 2 day training seminar, keyword analysis, competitive analysis, initial ranking report, and a spider simulation report. Find out how you can improve search engine rankings and understand the core principles of SEO.

Our SEO Training Seminar

Our in-depth SEO training seminar is aimed at those with minimal to high-end Web knowledge and with all SEO backgrounds. All training seminars are customized to the client's site and teach all attendees the what, how, and why of SEO. We provide our complete ethical search engine optimization documentation and use this as a guideline for a group-oriented training session that provides a very personal environment for learning the basics as well as the more advanced tactics of ethical search engine optimization. Seminars are typically 4-8 hours long and can be done in 1 or 2 sessions. We can also work with you to setup a schedule that fits your company's unique SEO training needs.

Our Analysis

With our professional SEO training program, you will receive a complete white paper analysis of your site. This analysis details all specific areas of the site that need work and includes a full strategy plan for your site. This white paper is intended to supplement the training materials to provide a good basis for optimizing the site. This will be a large focus for the training seminar. This also provides a grounded 'real world' focus for the training that provides benefits immediately. Whether or not the employees retain the knowledge, your company site will be optimized and improve search engines ranking.

Also included in this SEO training program is a 50 word keyword analysis report created by our professional SEO analysts. These reports are run to determine the relative value of keywords. They provide detailed keyword information including competition, estimated traffic, alternative keywords (with their own analysis), and the relative value of each keyword. There is no point in trying to improve search engine ranking if you are not optimizing for the correct keywords. This is a core component of the training process.

NEW! Now included with all of our SEO training programs are additional reports designed to make your campaign even more effective. You will receive a competitive analysis report comparing your site against your main competitors, an initial ranking report on up to 50 keywords, and a spider simulation report designed to show you what the spider sees when visiting your site.

Complete SEO Training Material

You will receive complete professional SEO training material that will introduce you to SEO and guide you through all aspects of search engine optimization from keyword analysis to better search engine rankings. Topics include SEO terminology, page themes, keyword analysis, internal linking, inbound linking, URL rewriting, and advanced SEO application. All material comes equipped with self-administered tests, review material, and a quick optimization reference sheet. Depending on individual client needs, these tests can be administered during the training seminar.

Training Costs

Due to the continually changing course ware and the individual needs of the client, please contact us about all training programs. We're glad to work with you on a training program that will meet your individual company needs. Also note that whole we strive to improve search engine ranking, we do not participate in unethical or 'blackhat' optimization tactics. TreeHouse also does not teach clients 'blackhat' techniques.